Europcar has unveiled InterRent, its new low-cost car rental brand for leisure customers.
First implemented in France, Germany, Portugal, Spain and the UK, InterRent is to be expanded over the coming years encompassing the franchise network.
The launch of InterRent illustrates Europcar commitment to meeting all of its customers’ mobility needs.
“The launch of InterRent is a key achievement of our group’s strategy.
“With InterRent, we are addressing customers’ needs, expanding our offer, enriching our brand portfolio and entering a growing market, the low cost car rental segment,” said Roland Keppler, chief executive, Europcar group.
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